Our services,
for your growth.
We don't just promote products, we translate your objectives into a relevant strategy for your targeted markets.
At Equi-Selection, we understand our industry and its language: riders, grooms, veterinarians, retailers, wholesalers, brands, and their realities.
We transform technical products into simple, consistent narratives, mainly for French- and German-speaking markets, but also for many others.
More than just a marketing agency without industry knowledge and hardly mesurable results, we transform your story into sales by aligning strategy, marketing, and partnerships. With us, every action has a specific objective.
The process
LISTEN & UNDERSTAND
We start with an in-depth discussion of your brand, products, goals, and current situation.
ANALYSE & DESIGN
Market analysis, positioning, and a go-to-market concept tailored to your target regions.PLAN & ALIGN
Joint sales & marketing plan with clear priorities, timeline, and responsibilities.
MEASURE & ADJUST
Regular reporting, review meetings, and optimisation based on results and feedback.
EXECUTE
Sales outreach by Florian; marketing execution by Mimo; ongoing coordination between both.
Services
Clear services for quick, measurable results.
MARKET SURVEY
Study carefully to better target.
The aim? To adapt if necessary and minimize everyone's risks.
BtoB & BtoC MARKETING
Build your brand with the right tools and target your communication to the right audience.
SALES STRATEGY
Let's choose the best distribution channels together following the research.
The goal? To expand quickly in order to gain market share while prioritizing your profitability.
PUBLIC RELATION, PARTNERSHIP, INFLUENCERS
Communicate the right messages through reliable partners so you don't miss your target. It's all about selection.
CONSULTING
Benefit from an expert external perspective in marketing and sales, with in-depth knowledge of the equine industry and numerous international markets.
LET IT GROWTH
Because results and horse riding are our obsessions, we will do everything we can to grow your brand image and expand your exports.
REPORTS & OPTIMISATION
What if the results are not satisfying?
We do everything we can to make it work, starting with regular reporting to help you improve your products or services.
FIELD PRESENCE & TRAINING
Targeted outreach combined with a unique method to boost your sales. We handle everything from lead generation to order taking, including product training.
CUSTOMER SERVICE
We give your future customers the attention they need to meet their demands.
TRANSLATION & ADAPTATION
Technical vocabulary cannot be improvised.
Benefit from high-quality translation or adaptation by a native speaker.
GENERATE LEADS
Attract, nurture, and close sales with qualified new prospects.
SOCIAL MEDIA
Relax, we'll take care of your social media presence: brainstorming, content creation, adaptation, planning, and management.